21 September 2026 - Timeless Craftsmanship: ELMIR at the Défilé Classique Car Show in Jounieh
This past weekend, Jounieh hosted the Défilé Classique Car Show, bringing together automotive enthusiasts, collectors, and admirers of timeless design and heritage. ELMIR Craft Beer was proud to take part in the event, where the precision of vintage automotive engineering met the craftsmanship of Lebanese craft brewing.
Classic cars represent a dedication to precision, attention to detail, and enduring design. These same principles are at the heart of ELMIR’s brewing philosophy, where Craft & Science come together to create distinctive beers using premium, natural ingredients.
Set against Jounieh’s Mediterranean coastline, the Défilé Classique Car Show offered visitors the opportunity to discover a curated collection of iconic automobiles while enjoying ELMIR’s award-winning portfolio. The ELMIR setup featured a selection of beers from the brewery’s range, including its Lebanese terroir-inspired craft beer, alongside ELMIR’s classic beers, offering visitors the opportunity to discover different expressions of Lebanese craft brewing.
A special moment during the event was the presentation of ELMIR’s award-winning beers to the event’s Jury members and host. It was an opportunity to share ELMIR’s approach to Lebanese craft brewing with the individuals contributing to the celebration of automotive heritage and craftsmanship.
With 20 international beer awards, ELMIR continues to showcase the potential of Lebanese craft brewing on the international stage, combining local identity with scientific precision and contemporary brewing expertise.
ELMIR’s participation in the Défilé Classique Car Show reflects its broader commitment to being part of Lebanon’s cultural and social landscape bringing people together around shared passions, craftsmanship, and memorable experiences.
